Need
The United Nations FAO in Latin America needed to increase the consumption of locally sourced products. Maximize reach and engagement was a prerequisite. The challenge was to highlight their nutritional benefits, versatility in gourmet cooking, and the talent of local chefs, targeting both the general community and culinary enthusiasts.
Campaign
BrandAnimate designed a campaign to promote locally sourced products by highlighting their nutritional benefits and versatility. The campaign used a multi-platform approach targeting the general community and culinary enthusiasts. BrandAnimate developed marketing materials, web solutions, branding campaigns, and custom illustrations.
